From Jinan to Napa: A Legacy of Heritage and Discovery
Zhang was born in Jinan, China, a city steeped in history and known for its reverence of Emperor Shun, a symbol of humility, kindness, and integrity. In ShunYi, a name meaning “descendant of Shun,” George carries that legacy forward in his life and work.
At the age of fourteen, George immigrated to the United States with his parents, seeking new opportunities. It was in this new landscape that he first discovered his love for wine, an experience that would shape his future in unexpected ways. While working in the banking industry after college, George was introduced to fine wine—and fascinated by the complexity and diversity of wine—he soon became obsessed and dedicated his free time to studying and understanding the craft.
Cultivating Stories
In 2019, George decided to turn his passion into a profession by founding ShunYi Cellars in California. For George, wine is much more than just something to savour—it’s a medium for connection. He believes that every bottle has the potential to bring people together and to spark meaningful conversations.
Tradition and Innovation
At the heart of ShunYi Cellars is the belief that wine should honor tradition while embracing innovation. George brings a unique perspective to his winemaking, Every detail, from the vineyards chosen to the winemaking process itself, is infused with intention, care and curiosity. For George, ShunYi Cellars is a place where culture, craftsmanship and passion come together in every glass, making the wines not only a tribute to George’s journey but also a celebration of shared experiences and connections.
